Baby's Badass Burgers truck is pictured in Hollywood, California August 27, 2009. The truck flaunts a logo of two buxom cooks who could double as pin-up models and sells gourmet mini-burgers. It is part of a growing fleet of mobile food vendors that serve tasty and inventive fare, often organic. The trend has drawn entrepreneurs looking for opportunities in the recession and diners seeking cheap eats.
Lara Yturriaga eats a Cougar burger from Baby's Badass Burgers in Hollywood, California August 27, 2009. The truck is part of a growing fleet of mobile food vendors that serve tasty and inventive fare, often organic. The trend has drawn entrepreneurs looking for opportunities in the recession and diners seeking cheap eats. Picture taken August 27, 2009.
A Cougar burger is prepared in the Baby's Badass Burgers truck in Hollywood, California August 27, 2009. The truck is part of a growing fleet of mobile food vendors that serve tasty and inventive fare, often organic.
Michelle Madrid waits for her burger from Baby's Badass Burgers in Hollywood, California August 27, 2009. The truck is part of a growing fleet of mobile food vendors that serve tasty and inventive fare, often organic. The trend has drawn entrepreneurs looking for opportunities in the recession and diners seeking cheap eats
Lori Barbera (L) and Erica Cohen, founders of Baby's Badass Burgers, pose in their truck in Hollywood, California August 27, 2009. The truck is part of a growing fleet of mobile food vendors that serve tasty and inventive fare, often organic. The trend has drawn entrepreneurs looking for opportunities in the recession and diners seeking cheap eats. Picture taken August 27, 2009.
Erica Cohen, founder of Baby's Badass Burgers, stands in the company's truck in Hollywood, California August 27, 2009. Cohen, 34, began her career at an upscale restaurant group but scaled down her dream of opening a traditional burger joint because it seemed so risky during the recession. The truck is part of a growing fleet of mobile food vendors that serve tasty and inventive fare, often organic. The trend has drawn entrepreneurs looking for opportunities in the recession and diners seeking cheap eats.
